Content – the foundation of search

Just like a bricks and mortar shop you need to build a website on good foundations. There are numerous frameworks that allow website owners to maintain and add content. These are called Content Management Systems (CMS) such as WordPress. The beauty of a CMS website is that it allows the user to easily update content […]

Does a website need a sitemap?

A sitemap is created for a website to provide an overview of the website and what can be found on it. Think of it as a road map with sign posts to help search engines find it and therefore help to attract web visitors. An sitemap is an important factor for ranking your website in […]

Why create specific landing pages?

In this blog, we give you an overview of why you should consider creating specific landing pages when you set up a Pay Per Click (PPC) ad campaign. What is a landing page? Firstly, let’s clarify what a landing page is. A specific landing page is about helping to get you more leads. These pages […]

Website design and development key steps

With the second lockdown in place across England, now is an ideal time to review your website for necessary updates to help potential customers navigate it easily and remind people of your any new services. We find that most of our clients looking for web design and development already have a website but it’s somewhat […]