Think virtual in 2021

A clear change last year was that all networking events and exhibitions went online. Many exhibition organisers created great virtual events with outstanding speakers and the usual breakfast networking meetings worked well online too. So, has the trade exhibition changed forever? Virtual events For the foreseeable, as we’re in another lockdown right now, we see […]

Part 2: Digital marketing trends 2021

Here we look ahead to 2021 and the marketing trends to consider to help with your business growth strategy to attract quality leads.  We’ve already discussed agile marketing, personalisation and video in our previous Digital Marketing Trends 2021 instalment. Here we have a few further thoughts that you should look to consider in your marketing […]

Marketing for virtual business events

We’ve all had to adapt significantly during these last few months, none more so than the networking and events industry.   In the past, we’ve talked about networking events being a really powerful place for small businesses to grow. So, as we went into lockdown you could have been forgiven for having a moment of panic about how you were going to cope without those vital networking opportunities and face to face […]

Digital marketing tips to help your business during coronavirus

Regardless of whether your business was already embracing the virtual world, or you were just starting out in the digital world, one this is for certain, these times have highlighted the need for online presence and maintaining it.   So, we’ve gathered a few tips for you to action now to optimise your website to help improve your search engine rankings and online visibility.   If you need a hand […]