Is a company rebrand a costly mistake?

If your internet access has dropped for days on end or you’ve been in the middle of nowhere, you could be forgiven for not knowing that Twitter, one of the most recognisable brands in the world, has recently been rebranded as ‘X.’ The move has left many users scratching their heads, wondering how it happened […]

8 social media tips to drive inbound sales

With an estimated 2.65 billion people using social media around the world (source: Statista), it makes sense to be part of the conversation when marketing your business. Now, one size does not fit all. So, we’ve gathered a few top tips on what to consider when embarking on improving your social media presence for your […]

8 tips on setting up and running social media

With over 3.2 billion people using social media platforms globally (Source: awario), it’s not difficult to understand why incorporating it into your digital marketing strategy is another great way of reaching prospects. Here’s our top tips to remember when setting up and running a social media channel for your business. One size does not fit […]

Twitter: How to boost a post

Twitter allows you to connect and engage directly with potential consumers and clients with ease, but with 500 million tweets being sent out per day, consider a paid campaign to boost your posts to ensure they are received by your target audience. Here is a Twitter trick on how to boost your content: Pick the […]