Why investment in organic search can help in a crisis period
Increasing your online presence in organic search should be the top of any business inbound marketing strategy. If it wasn’t prior to 2020, then now more than ever it should be. As more people are relying on online search to shop, search for services and communicate, a Search Engine Optimisation (SEO) strategy is vital, especially to small businesses and […]
Why you should work on your content marketing strategy
In the last couple of months, we’ve placed a focus on the importance of maintaining presence online during this time of uncertainty and change. The reason being is as we move into the easing of lockdown and ongoing gentle reintroduction of getting back to ‘normal’, firms that have maintained visibility from the start will have […]
8 website updates for accounting firms
With all the change and uncertainty right now, as an accountancy practice your main concern is servicing your existing clients offering the most-timely advice as and when updates are announced by government that could assist your client base. Importantly it’s also the key time to maintain your presence online to continue building that groundwork that […]
Lights, camera, action! Using video for business
With lots of people now working from home, many of us are getting to grips with video conferencing to hold our regular update meetings. But not only that, video is a great way to spread the word of your products and services, a tactic often used in digital marketing campaigns. Video is great for content marketing and sharing on […]
