Be relevant to improve website optimisation

Lockdown has pushed many businesses to take a good close look at their online presence. With so much business being conducted online, understanding how to get the most out of your website could prove a gamechanger in 2021. One of the key things to think about is relevant keywords for your website. Creating a list […]
How to improve onsite SEO with keywords

Keywords are essential for website optimisation and key to your onsite SEO strategy as well as Pay Per Click campaigns. But so often they seem to be veiled in mystery. In this blog we want to dispel any myths and give you a summary about what keywords are, why you should think about them and […]
Creating a Google My Business page

Our Smart Cow ‘Marketing Minute’ videos are here to provide you with quick marketing tips for successful online lead generation for your business. In our previous video we talked about the benefit of Google My Business. Our advice is that you make sure you have set up your business on this directory before you even think about […]
Boost your SEO

Search Engine Optimisation (SEO) is a long-term strategy but if you can get into the routine of doing a few simple tasks whenever you upload content to your website then this will support your ongoing SEO strategy well into the future. Here’s our four tips. Internal links As with signage in a shop, your website layout needs to be easy to navigate. This is not just […]