Content – the foundation of search

Just like a bricks and mortar shop you need to build a website on good foundations. There are numerous frameworks that allow website owners to maintain and add content. These are called Content Management Systems (CMS) such as WordPress. The beauty of a CMS website is that it allows the user to easily update content […]

Boost your SEO

Search Engine Optimisation (SEO) is a long-term strategy but if you can get into the routine of doing a few simple tasks whenever you upload content to your website then this will support your ongoing SEO strategy well into the future. Here’s our four tips. Internal links   As with signage in a shop, your website layout needs to be easy to navigate. This is not just […]

Improve local SEO by creating local content

Improving your search rankings by creating local content may sound obvious but you’d be surprised how many businesses relying on local search haven’t optimised their website for such eventuality. As an SEO company in Croydon, here’s a brief overview of what to consider for improving local SEO by creating relevant and targeted content to help […]

Flexibility for change  

One of the most prominent things we’ve noticed with businesses during these unprecedented times that COVID-19 has impacted on us is that we’re adaptable to change.    Local businesses evolve  We’ve touched on video conferencing as many businesses, who are able to, have adapted to working from home. But where businesses rely on footfall to physical premises, they too have evolved. We’ve been amazed and in awe of […]