Webinar: Grow your business through online lead generation
We’re delighted to be taking part in the London Business Resilience Webinar Series on Wednesday 20 May, 12.45-1.30pm. Simon Cripps, owner of Smart Cow, will be sharing insight into how to grow your business through online lead generation. Simon will cover: Why online lead generation is so important What to do to attract the right […]
Top tips for calls to action
Calls-to-action (CTA) help drive people to your offers. If your CTAs aren’t effective at capturing people’s attention and persuading them to click, then it makes the offer useless. CTAs can be used on product pages (non-landing pages), in display ads, email, social media and anywhere you can market your offer. But not all CTAs are created equal. […]
What is lead generation marketing?
A lead is a person who has indicated interest in your company’s product or service in some way, shape, or form. As a lead, you’d hear from a business or organisation with which you’ve already opened communication from, instead of getting a random cold call from someone who purchased your contact information. The lead generation […]
