7 Website landing page tips

A landing page is a specific web page for targeted marketing campaigns in which website visitors are directed to. As content on this page is relevant to the offer that has interested the website visitor in the first place it’s an effective way of capturing leads. These pages usually contain forms where you can collate […]

Lead generation strategies for your business

The main purpose of your online lead generation strategy is to get people to visit your website.  Online lead generation encompasses a wide range of tactics and digital marketing campaigns depending on platform you choose to capture leads. So, we thought we’d take a closer look at some of the tools and the strategies you can employ to help increase website traffic and increase your chance of quality leads.   […]