How to choose your keywords

Using keywords and phrases on your website is an important part of search engine optimisation (SEO). Keywords form part of the strategy to help your website be found in search engine results pages (SERPs). So, how do you choose what keywords are right for your business? Here, we look at a few ways you can […]
Christmas digital marketing

Starting your marketing for the Christmas period as early as possible is essential this year more than ever. With supply chain issues causing concern, many people will be starting to think about their festive plans sooner rather than later. From gift purchases through to holiday plans or party bookings (to make up for the lack […]
Improving email marketing open rates

With 4 billion daily email users, is it time you considered email marketing as part of your overall strategy to get new clients and engage with prospects? Here we look at a few tips that can help your email open rate. What’s important to remember is to make your emails personal with engaging and […]
Why include subtitles & captions in video

You may be forgiven for thinking that with video content if you record someone speaking to the camera then the jobs done. Let’s face it, as a digital marketing agency, we constantly go on about the benefits of imagery especially video as part of your marketing strategy and how it helps improve engagement on your […]