5 tips for your website
Your website should be the focus of your digital marketing strategy. It is where links from your social media channels, email campaigns, and Pay per Click (PPC) advertising should lead to. Therefore, it is critical that your web design is easy to navigate, engaging, informative and attractive. Here, Smart Cow Marketing offers some tips for your website. Free website review 1. Relevant content Be creative […]
Beginner’s Guide to SEO
With over 4.6 billion internet users worldwide, and over 7 billion searches on Google a day, making sure your website is noticed is a must. Which is why it’s important to consider using a Search Engine Optimisation (SEO) campaign to improve your online presence and make your website visible. What is SEO? SEO is the […]
8 ways to refresh your website
Online presence is vital today more than ever and your website should be at the heart of all that you do online. Whether you create social media posts, distribute email marketing or run a PPC campaign, all these digital marketing tactics should lead to one place, your website. The more links back will help you […]
Does a website need a sitemap?
A sitemap is created for a website to provide an overview of the website and what can be found on it. Think of it as a road map with sign posts to help search engines find it and therefore help to attract web visitors. An sitemap is an important factor for ranking your website in […]
