Using digital marketing to increase your bottom line
Small business owners tend to have a lot to juggle. Between managing inventory, employees, and bookkeeping, it can feel like there isn’t enough time left in the day to focus on marketing. However, with the growth of digital marketing, it has become easier than ever for small businesses to reach a wider audience and increase […]
Getting personal: The changing landscape of LinkedIn posts
It’s no secret that LinkedIn has long been the go-to platform for professionals looking to network and expand their careers. But lately, this social media giant has been undergoing a transformation of sorts. With more and more members sharing personal stories and thoughts, LinkedIn is no longer just the place to post your CV and […]
5 Digital marketing strategies to reach your customer base
As a small business owner, you know the importance of reaching your customer base. You also understand that digital marketing can help you do just that. But what exactly is digital marketing? How can it help you improve engagement with potential customers and increase traffic to your website? Here, we explore five digital marketing strategies […]
Trends to watch: The evolution of influencer marketing
With the rise of social media, influencer marketing has quickly become one of the most effective and popular ways to reach customers. Influencer Marketing is becoming an increasingly popular tactic for businesses to reach their target audiences. This type of marketing involves connecting with influencers in your industry who have a large following and engaging […]
