NetWORKing it baby!

Network using social media

Networking is a great tool to meet, learn and collaborate. It’s about growing your business, making new contacts, winning new clients and selling your wares. We’re advocates of local networking groups (the business card is still key at such events) but it’s not just about turning up to a breakfast meeting or attending a lunchtime […]

What is an inbound marketing agency?

Inbound marketing strategy

An inbound marketing agency is focused on lead generation to attract quality clients from qualified leads interested in your products and services. Ultimately you want this traffic to lead to sales. However, as you probably already know the sales journey is rarely a smooth one stop shop as there will be many touch points required […]

Why Smart Cow became a HubSpot agency

Man working on laptop using marketing automation

We know that a sales journey is very rarely a one-stop shop. Your customers and prospects will have visited your competition’s website, researched your services and looked at online reviews long before they start speaking to you. As a result, you need to stand out from the competition and become a lead generation magnet.   […]

8 social media tips to drive inbound sales

Using social media for inbound marketing

With an estimated 2.65 billion people using social media around the world (source: Statista), it makes sense to be part of the conversation when marketing your business. Now, one size does not fit all. So, we’ve gathered a few top tips on what to consider when embarking on improving your social media presence for your […]