Try local search instead of marketing to the world

Drill down to the areas you want to target to find new clients and use that for your future marketing campaigns.
Think about your content on your website, is it specific for the location you’re targeting? Have you mentioned that you are offering a particular service for people in a specific area anywhere on your website?

How to make your marketing work – be specific

Whether you are a local business, national or gain most of your leads through referrals, you will still need an online presence as it is the automatic first stop in searching for a businesses credibility. With 97% of searches online to find a local business*, it is a matter of necessity that your business is […]

Accountants – are you looking to grow your practice?

If you’re looking for growth in your accountancy practice then considering investment in marketing could be the approach to bring prospects to your door. But, with the host of marketing tactics out there, where do you start and what’s the best approach? Unfortunately, there’s no one answer. But there’s a whole host of tools at […]

YouTube tips for your business

We’re constantly driving home that content is key. Although, it’s not just about the written word and keeping your blog page up to date, it’s also about the visual content and ensuring you start to feed in video on your social channels and website. But it’s not about posting any old video, it’s so important that your […]