Reviews on Google My Business

For the next instalment of our Smart Cow Marketing Minute video, we cover one of the key benefits of having a Google My Business page – to capture reviews.   These reviews not only show potential clients how good you are but also help the search engine ranking in providing the right result for searches of […]

Get your website seen with a blog page

If there’s one thing you do differently in 2021, we recommend you add a blog page to your website. For those that have a blog webpage already, then make sure you regularly update what you got. The reason being is that your website is the centre of your digital world – all external links, such […]

Part 2: Digital marketing trends 2021

Here we look ahead to 2021 and the marketing trends to consider to help with your business growth strategy to attract quality leads.  We’ve already discussed agile marketing, personalisation and video in our previous Digital Marketing Trends 2021 instalment. Here we have a few further thoughts that you should look to consider in your marketing […]

What is SEO and why consider it?

Your website is the centre of your digital world. Everything you do should lead back to it. Therefore, what it looks like, where it is found, how up to date it is and how easy it is to navigate are all crucial factors to keeping visitors on your website for longer therefore making it a […]