Why we recommend setting up your Google My Business page

In our Smart Cow ‘Marketing Minute’ series of videos we provide a snapshot of marketing top tips for online lead generation for your business.  In this video, Simon Cripps tells us why setting up or optimising your Google My Business page is one of the first things to look at when marketing your business online. […]

Why investment in organic search can help in a crisis period

SEO online shopping

Increasing your online presence in organic search should be the top of any business inbound marketing strategy. If it wasn’t prior to 2020, then now more than ever it should be. As more people are relying on online search to shop, search for services and communicate, a Search Engine Optimisation (SEO) strategy is vital, especially to small businesses and […]

Improve local SEO by creating local content

SEO Agency

Improving your search rankings by creating local content may sound obvious but you’d be surprised how many businesses relying on local search haven’t optimised their website for such eventuality. As an SEO company in Croydon, here’s a brief overview of what to consider for improving local SEO by creating relevant and targeted content to help […]

The benefits of local search

SEO croydon

Having an optimised website is essential to maintaining online presence and rising in search engine rankings.   Search Engine Optimisation (SEO) goes hand in hand with the term ‘local search’. We’ve added resources at the end of the blog for more broader detail on website optimisation but for the main purpose of this blog we’re focussing on what small […]