Why you can entrust your Google AdWords to Smart Cow

Each year at Smart Cow Marketing we ensure that we are Google AdWords certified. This is probably one of the most important certifications there is with regards to Search Engine Marketing (SEM) and in particular Pay Per Click (PPC) advertising. It is an important credential for marketers and one that is not lightly awarded. Receiving […]

Accountants – are you looking to grow your practice?

If you’re looking for growth in your accountancy practice then considering investment in marketing could be the approach to bring prospects to your door. But, with the host of marketing tactics out there, where do you start and what’s the best approach? Unfortunately, there’s no one answer. But there’s a whole host of tools at […]

Digital marketing tips for the construction sector

Digital marketing can help raise awareness about your construction business through timely and newsworthy content, social media and email marketing. Search Engine Optimisation (SEO) SEO is a collection of different ways to boost your website to be found easier on a search engine. It means creating fresh content full of key words relating to your […]

Digital marketing tips for accountants

Here’s an overview of the various digital marketing tactics an accountancy firm needs to consider to help their business grow. Search Engine Optimisation (SEO) SEO is all about getting high up on the search engine results page. This means making relevant, up to date and unique content for your website. Ensure key words relating to your […]