8 tips for PPC campaigns
With 63% of people saying that they would click on a Google Ad, Bing Ads etc. (Search Engine Land, 2019 via Hubspot), incorporating Pay Per Click advertising as part of your inbound marketing strategy could be the key to growth for your business. Give your website a boost in search: Pay Per Click (PPC) campaigns create adverts […]
8 Tips to improve marketing for accountants in London
As an accounting firm, it’s easy to rely on repeat and referral business. However, if you want to grow, you need to turn to marketing your firm. Marketing for accountants requires a bit more expertise to break through the noise and get your business noticed. There are more than 76,000 accountants in the UK. You have to […]
Tips for setting up and running PPC campaigns
Pay Per Click (PPC) campaigns create adverts online so when your business is not being viewed in the natural results, you can give it a little nudge with a paid campaign. There’s a number of ways to conduct a PPC campaign and these include Google AdWords, Bing Ads, and social media boosts and ads. Here’s our […]
Where organic misses pay per click can hit
Pay Per Click (PPC) campaigns create adverts online so when your business is not being viewed in the natural results you can give it a little nudge with a paid campaign. While it can be somewhat complicated, as Google certified, we at Smart Cow can help small businesses navigate the terminology with a tailored campaign. […]
