Why websites are essential for your firm?

We may have become a little complacent in how we view websites these days, as they’ve just become part of life. However, we wanted to take a little step back just to remind you why websites are an essential part of your business and how they can generate quality leads and how Smart Cow can […]

What is an inbound marketing agency?

An inbound marketing agency is focused on lead generation to attract quality clients from qualified leads interested in your products and services. Ultimately you want this traffic to lead to sales. However, as you probably already know the sales journey is rarely a smooth one stop shop as there will be many touch points required […]

It’s not just about social media

We have a lot of clients getting in touch with us asking for help with promoting a product or service via social media. Quite often this is asked without any knowledge of any other marketing options that may be more relevant.   It’s no wonder that clients and prospects contact us asking about doing something […]

Why Smart Cow became a HubSpot agency

We know that a sales journey is very rarely a one-stop shop. Your customers and prospects will have visited your competition’s website, researched your services and looked at online reviews long before they start speaking to you. As a result, you need to stand out from the competition and become a lead generation magnet.   […]