What Are Google Ads and How Do They Work?
Google Ads, formerly known as Google AdWords, is a powerful online advertising platform used by businesses across the globe. It gives small business owners the ability to reach potential customers precisely when they’re searching on Google for the things you offer. Understanding Google Ads At its core, Google Ads is a pay-per-click (PPC) advertising system, […]
5 Reasons Why Smart Cow Marketing Can Increase Your Visibility Through PPC Campaigns
PPC ads (Pay Per Click) help you get seen and bring in more customers for your business. However, creating a successful PPC campaign takes more than just setting up an ad and waiting for the clicks to come in. At Smart Cow Marketing, we specialise in creating and managing PPC campaigns, including Google Ads and […]
5 Ways to Improve Your Google Ads Campaign and Get More Leads
In today’s digital world, businesses must have an online presence to succeed. One of the best ways to get noticed online is through Google Ads PPC (Pay Per Click) campaigns. By using this advertising platform, businesses can target specific keywords to reach their desired audience and get more leads. However, getting the most out of […]
Tips for your next PPC campaign
Pay Per Click (PPC) is online advertising which offers a very targeted way to reach your audience. Advertisers pay when someone clicks on an advert that they have running. The most common form of PPC that advertisers use is paid search such as Google Adwords. This means that the ads will appear in relation to […]
