Digital marketing mix ‘n’ match

The rapid growth of digital marketing and the evolution of technology to suit a business’s every want and need makes it crucial for firms to stay one step ahead of their competition as changes occur much faster than ever, with much greater collateral than 10 years ago. Therefore, to take full advantage, it’s important to […]
Instagram Influencers, what’s it about?

With a recent BBC article indicating a backlash by brands on using Instagram stars and influencers, we take a closer look at the cause in such a booming digital age. We also delve deeper into how this can affect brands, whilst giving our own thoughts on the true integrity of Instagram and how it supports small business […]
Instagram Stories for Businesses

On average 300 million people use Instagram Stories around the globe, the photo and video sequences lasting 24 hours have gone viral, becoming an obvious step for new businesses aiming to enhance their social media reach. With this new age of digital marketing coming quickly upon us, it makes sense to become part of the conversation! Instagram […]
Social channels and marketplaces

Today, social media channels rule the business world, with 55% of consumers having made a purchase via a social media channel*. With this information to hand, it would seem erroneous to miss out on the world of social media and the amazing opportunities it can give your business. Make use of what social channels offer […]