Why consider email marketing in 2021

Perhaps thought a little old school, email marketing is not to be underestimated. How we search for products and services has certainly shifted over the years and even more so in 2020. We’re not strolling to the shops like we were. More people have discovered online shopping and searching for the services they need. And, […]

Part 2: Digital marketing trends 2021

Here we look ahead to 2021 and the marketing trends to consider to help with your business growth strategy to attract quality leads.  We’ve already discussed agile marketing, personalisation and video in our previous Digital Marketing Trends 2021 instalment. Here we have a few further thoughts that you should look to consider in your marketing […]

What is SEO and why consider it?

Your website is the centre of your digital world. Everything you do should lead back to it. Therefore, what it looks like, where it is found, how up to date it is and how easy it is to navigate are all crucial factors to keeping visitors on your website for longer therefore making it a […]

Smart Cow becomes Google Certified Partner

Each year at Smart Cow Marketing we ensure that we are Google AdWords certified and we have just received news that we are now a Google Certified Partner and the only Google AdWords Partner in Croydon. We’re really proud to achieve this additional accolade of being Partner. While gaining the AdWords certification qualification year on […]