Is it time to discard any social media channels?

Using social media for inbound marketing

Social media offers a way for companies to communicate with their target audience to attract potential customers. However, with so much more activity and hope placed on social media,  businesses are perhaps starting to understand more which channel is right for them for sharing content. So, as part of your social media marketing plan, is […]

YouTube culture and trends of 2020

Woman holding smartphone

An interesting report has been shared by YouTube which looks at some fascinating trends of 2020. As COVID-19 impacts our lives with many working and socialising remotely, the video sharing platform’s insights reveal how people are consuming digital media and what’s of interest. Key stats from the report revealed that 70% of people used YouTube […]

LinkedIn introduces new product pages

Using social media for inbound marketing

The networking social media platform has launched LinkedIn Product Pages for companies to showcase their products to LinkedIn’s audience of over 722million professionals. This specific tab is available on a company LinkedIn page to help businesses highlight key products to followers with the aim of helping to build brand awareness. This in turn will help […]

Get your website seen with a blog page

Word in dictionary illustrating keywords

If there’s one thing you do differently in 2021, we recommend you add a blog page to your website. For those that have a blog webpage already, then make sure you regularly update what you got. The reason being is that your website is the centre of your digital world – all external links, such […]