Lead Generation: Landing pages

This is the third blog in our mini-series which looks at the four-key mechanics for inbound lead generation to help gather quality leads. Previously we’ve talked about creating compelling offers and engaging calls-to-action. Here we will take a closer look at landing pages that convert to leads. What are landing pages? A landing page is […]

What we can learn from TikTok’s Top 100 videos

TikTok is on track to hit 1 billion users in 2021, meaning the app has huge potential to grow your business and reach more clients. The question is… how do you stand out on such a large platform? TikTok has now released an entertaining video called Year on TikTok: Top 100, where they run through […]

Lead Generation: Engaging calls-to-action

Lead generation is key for marketing campaigns. This is the second blog in our mini series which looks at the four key mechanics for inbound lead generation to help gather quality leads. We’ve already discussed creating compelling offers, in this blog we look at the next step of creating engaging calls-to-action. Calls-to-action We often talk […]

TikTok resource centre

Social media platforms are vital for building a recognisable brand, think of them as your shop windows. The more platforms you are using the further the outreach you will have, we have plenty of advice on choosing which social media channel to use and how to make the most of them. Although that doesn’t mean […]