How to estimate the cost of creating a website

Creating a website can be a time-consuming and expensive process. As a small business owner, you may be wondering how you can determine the cost of building a website without breaking the bank. Fortunately, Smart Cow Marketing has developed a simple, easy-to-use pricing calculator that gives you an estimate of the cost of creating a […]

Using digital marketing to increase your bottom line

Small business owners tend to have a lot to juggle. Between managing inventory, employees, and bookkeeping, it can feel like there isn’t enough time left in the day to focus on marketing. However, with the growth of digital marketing, it has become easier than ever for small businesses to reach a wider audience and increase […]

Why every small business owner should be doing video marketing

As a small business owner, it’s important to stay ahead of the curve when it comes to marketing. Video marketing has exploded in recent years, and it’s not hard to see why. With platforms like YouTube, Vimeo, and TikTok gaining massive audiences, video has become an essential part of any marketing strategy. Here are a […]

Tips to creating a high-converting landing page

When it comes to creating a high-converting landing page, it’s important to ensure that your content is concise, well-designed, and easy to read. Your landing page should provide all the necessary information your potential customers need to know in a clear and concise way. In this article, we’ll walk you through how to create a […]