How to use email as part of your marketing strategy

Email marketing

With a flurry of marketing activity and communication with existing clients when lockdown started, you could be forgiven for thinking that you can start to ease up on your communication. However, now is not the time to stop your marketing. It’s so important to keep up the informative messages of support that you shared with clients and […]

6 digital marketing tactics for accountancy firms

Digital marketing for accountants

With many of us now remote working and embedded in the virtual world, the importance of presence online has never been so important. If you’re an accountancy practice looking to ramp up online marketing activity or need a little advice on where to start, here’s our lowdown on the digital marketing tactics to think about […]

‘Eat out to help out’ marketing tips for Croydon establishments

Exploring Instagram for business

From 3 August, the government’s Eat Out To help Out scheme will get underway. Restaurants, bars, pubs cafes – an establishment that provides an eat on site offer for diners – will be able to sign up to take part in the scheme. It means that on a Monday, Tuesday or Wednesday up until 31 […]

Why digital marketing is key for accounting firms

Digital marketing for accountants

Word of mouth is crucial for accounting firms when it comes to marketing and new business, or so it was. Now, as technology advances with automation of tasks and we can communicate wherever and whenever, incorporating digital marketing into your lead generation marketing strategy is key today. Relying solely on referrals won’t necessarily generate the business you need to grow your firm.   Marketing automation  A […]