Why Smart Cow became a HubSpot agency

Man working on laptop using marketing automation

We know that a sales journey is very rarely a one-stop shop. Your customers and prospects will have visited your competition’s website, researched your services and looked at online reviews long before they start speaking to you. As a result, you need to stand out from the competition and become a lead generation magnet.   […]

8 Tips to improve marketing for accountants in London

As an accounting firm, it’s easy to rely on repeat and referral business. However, if you want to grow, you need to turn to marketing your firm. Marketing for accountants requires a bit more expertise to break through the noise and get your business noticed. There are more than 76,000 accountants in the UK. You have to […]

11 tips on setting up and running email campaigns

Email marketing on laptop

If you’re looking for a return on investment, email marketing is still a great option. To give you a better picture about how effective it is, think how you feel when you receive a letter at home. You look at the post every day, you clock what it is and open letters addressed personally to you. You […]

6 Email marketing tips to grow your business

Wooden dice with email symbol for digital marketing communications

How email marketing can grow your business You may think that incorporating email distribution into your digital marketing plan as a bit old hat, but let us paint a picture on this cost effective marketing service for you. Think how you feel when you receive a letter at your home. You check your post every […]