Tips for writing engaging blogs

You need to make an impression when someone reaches your website as the goal is to keep a visitor on your site exploring your products and services. So, here’s a few tips to help with writing content that will resonate and engage with your target audience and help with search engine optimisation (SEO). BOOK A […]

Can video help with SEO?

Video for business

By now we’re sure that you’ve encountered video content and whether you’ve embraced it fully for your business or not, now is the time to really think about using it as part of your content marketing to help optimise your website further. We’d recommend having accounts on channels such as Vidyard, Vimeo and YouTube. This all helps […]

Why you should create an online persona

online personas

https://vimeo.com/601748698 We often talk about online personas to help you with your digital marketing strategy. An online persona is based around your target audience. This fictitious character acts as a reminder of who you are talking to when you are marketing. Therefore, it helps you define key messages that really resonate with your prospects and […]

Tips to maintain online presence

Digital marketing for accountants

With the end of the third lockdown, our local High Streets will start to welcome more people as shops, beauty and hospitality (with outside space!) are opening. It will certainly be different for a while, as we all find our feet again after such time away from family, friends and colleagues. But what’s key is […]