What is lead generation marketing?

A lead is a person who has indicated interest in your company’s product or service in some way, shape, or form. As a lead, you’d hear from a business or organisation with which you’ve already opened communication from, instead of getting a random cold call from someone who purchased your contact information. The lead generation […]

Maintain presence through social media

As we start to adjust to our new ‘normal’ working from home, having meetings via video and keeping in doors to stave off coronavirus, now is a good time to take stock of your current social channels for your business and how it fits into your overall marketing strategy and search engine results. Make the most […]

What is an inbound marketing agency?

An inbound marketing agency is focused on lead generation to attract quality clients from qualified leads interested in your products and services. Ultimately you want this traffic to lead to sales. However, as you probably already know the sales journey is rarely a smooth one stop shop as there will be many touch points required […]

It’s not just about social media

We have a lot of clients getting in touch with us asking for help with promoting a product or service via social media. Quite often this is asked without any knowledge of any other marketing options that may be more relevant.   It’s no wonder that clients and prospects contact us asking about doing something […]