Why create specific landing pages?

In this blog, we give you an overview of why you should consider creating specific landing pages when you set up a Pay Per Click (PPC) ad campaign. What is a landing page? Firstly, let’s clarify what a landing page is. A specific landing page is about helping to get you more leads. These pages […]

How to achieve growth with inbound marketing

This blog covers some of the steps to consider to help you achieve growth with your inbound marketing strategy. Right now, businesses are vying for attention online as we’ve all shifted focus to conducting business remotely. Our networking events and exhibitions have gone for now, and everyone is searching online for services and products. With […]

Marketing tips for November 2020

With lockdown version 2.0 on the horizon, here’s some top digital marketing tips to help keep up awareness of your business going through this period. Social media Keep up that solid work you’ve done to build your social media followers. Now is the time to ramp up your presence further with your chosen social networks. […]

Content messaging to deliver on your promise

The highest-converting lead generation campaigns are the ones that deliver on what they promise. They should create a seamless transition from your ad copy and design to the deliverable itself. Pay Per Click ad copy When you set up your next Pay Per Click (PPC) ad copy you need to ensure that the content of […]